Hey, thanks for stopping by.

I’m Alicia, and I help bring creative ideas to life.

This site is a quick introduction to me and some of the work I’ve produced. i’d love for you to Have a look around.

global production lead executive producer

global production lead executive producer

global production lead executive producer global production lead executive producer

a bit about me

I’m a London based Production Lead and Executive Producer with over 18 years of experience bringing clarity and calm to complex creative global projects. I work closely with teams to turn ideas into finished work, shaping the process as much as the outcome.

I’m known for creating structure where it’s needed, keeping things moving with a smile on my face, and ensuring everyone stays aligned from early conversations through to final delivery.

Specialties:

Experiential, Events, OOH, Social Video, Animation, Stills, Radio and Editorial

Regions:

UK, USA, Middle East, and Africa

recent Projects

pinterest predicts 2026

“Launch Pinterest Predicts 2026… but make it unpredictable.” Instantly one of my favourite briefs of the year.

To introduce the Cool Blue trend from Pinterest Predicts 2026, Pinterest partnered with Bleach London to create an arctic, otherworldly experience that defied expectations.

More portal than pop-up, we transformed the Dalston salon into a monochromatic living sculpture. Glacial artefacts, surreal food art, and free Cool Blue hair dye on Freeze Friday. Cold, immersive, and delightfully strange.

The creative was led by the brilliant Shirin Majid. I loved working closely with her to bring the concept to life.

Client: Pinterest

Agency: Makers

Role: Executive Producer, UK

Output: Experiential Launch Event, Stills, Social Video

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featured Projects

The STEAM BAR

The Steam Bar launch campaign marked the introduction of one of the first Black haircare brands to be stocked at Selfridges.

Fronted by Jourdan Dunn, the campaign was shot and directed by renowned filmmaker Nabil Elderkin. The result was a high-fashion mood film paired with striking product photography, blending beauty, culture, and editorial storytelling.

Client: The Steam Bar

Agency: OURHouse

Role: Senior Producer

Output: Launch Film, Stills, Product Photography

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comic relief

Comedy legend Dame Joanna Lumley and Chicken Shop Date star Amelia Dimoldenberg star in a special sketch to launch Red Nose Day 2025! Celebrating 40 years of Comic Relief raising money and changing lives, Joanna Lumley is interrupted by Amelia Dimoldenberg, who’s keen to make sure Red Nose Day is resonating with today's audiences.

Client: Comic Relief

Role: Director of Production

Output: Social Video

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archive

  • hamley's | ooh campaign

  • dominoes | ooh campaign

  • fcdo & comic relief | social video

  • linkedin x women's euro | ooh & social

view archive